Chip and Dan Heath discuss Decisive with Inc. Magazine

DECISIVEChip and Dan Heath recently discussed their book Decisive (Crown Business, on sale 3/26/13), with Inc. Magazine for their March issue.

In Decisive, the Heaths, bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions.  Decisive offers fresh strategies and practical tools enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.

Chip Heath is a professor at the Graduate School of Business at Standford University.  Dan Heath is a senior fellow at Duke University’s Center for the Advancement of Social Entrepreneurship (CASE).

Click here to read Inc. Magazine’s interview with Chip and Dan Heath.


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